Friday, 31 December 2010

Katie says:


My favorite mobile thingy is QR Codes. This long overdue technology is going to bring new life back into print advertising and finally bring a bi-directional communication to the reader. YES! Advertising is not yet dead, folks. I can flip through a magazine, get an email, or receive a flyer or sell-sheet that has a QR Code on it. With a quick photo snap of the code with my camera, I’m taken to a website or landing page about that product.. and hopefully the page has a coupon or sweepstakes for me to engage with the company instantly. COOL.

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