Tuesday 21 December 2010

QR-Codes On Cars: Scann Me! QR Codes shine when they are used out in the physical world. Some QR Code ideas.



The real value in QR Codes come in their usage. You would not use a QR Code in an email signature or a tweet. Unless your email or twitter client happens to double as a QR Reader, this would not be ideal usage. QR Codes shine when they are used out in the physical world.

Some QR Code ideas:

* Tshirt or Conference Badge
* Back of business card
* Brochures, magazine ads and other print media
* Back of company car window
* Link to a demo video of a product out in the field. ie, How to change your lawnmowers spark plug with a code in the owners manual.
* Coupon codes that can be redeemable or returned to the merchant
* Or, better yet, a QR tattoo


Below are some examples of medium that can take advantage of the QR-Code:

* Magazines
* Product catalogs
* Newspapers
* Posters
* Business Cards / Letterhead
* Direkt marketing flyers
* Floor Decals
* Indoor and outdoor signage
* Billboards
* T-shirts (imagine how you could engage an audience at a special event!)
* All kind of online pages where a QR-code make sense (blog articles, Banner Ads, Coupons)

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